I am Jenny Lee, a graphic designer creating visual identities and digital experiences, driven by curiosity and innovation.


Works
  • Routa
  • UI/UX

Currents Festival
  • Rebranding

  • Cold Stone
  • Rebranding & UI/UX

  • Sundance Film Festival
  • Rebranding

Fauve
  • Movie Teaser Sequence

Fired Visions
  • Exhibition Catalog


Info
Playground


 © 2026 Jenny Lee All Rights Reserved
Cold StoneRebranding &  Mobile AppA rebranding project for Cold Stone Creamery focused on refreshing the brand’s digital experience. The mobile app combines playful visuals with intuitive navigation inspired by the fun and customizable nature of the brand.





LOGO


The Cold Stone logo features swirl-inspired typography that mimics the movement of creamy ice cream. Playful curves and bold red create a fun, energetic brand expression.



MOBILE APP







DESIGN SYSTEM